Tag: mobile-ads

Harnessing Micro-Moments - Google Announces Real-Time Ads
Harnessing Micro-Moments - Google Announces Real-Time Ads

In the world of Big Data, rather ironically, our digital worlds are being chopped down into the tiniest of pieces, where marketers are capturing even [...]

Why 2015 Was The Year Of Mobile Marketing
Why 2015 Was The Year Of Mobile Marketing

It really doesn’t require a tech expert to see how mobile technology has become an integral part of the human life. All you have to do is pay atte[...]

M-Commerce: The Growth Of An Online Shopping Revolution
M-Commerce: The Growth Of An Online Shopping Revolution

If in the year 2003 you had predicted that in 2015 the average person would do his shopping from his mobile phone (M-commerce), you’d probably hav[...]

Mobile Marketing: Just What’s All The Fuss About?
Mobile Marketing: Just What’s All The Fuss About?

What is mobile marketing? It’s an expression that’s thrown around a lot nowadays, but rarely, it seems, is it thoroughly understood. It exists as [...]

The War Being Waged In Your Pocket
The War Being Waged In Your Pocket

The expression ‘traditional media’ lost much of its meaning and significance soon after the emergence of the Internet. I personally don’t watch te[...]

4 Simple Tips to Improve Your Mobile Marketing Campaign
4 Simple Tips to Improve Your Mobile Marketing Campaign

"Mobile advertising is the key driver of growth around the world, and advertisers will spend $64.25 billion worldwide on mobile in 2015, an increase o[...]

Blame The Smartphone: Mobile Ad Spend Goes Ballistic
Blame The Smartphone: Mobile Ad Spend Goes Ballistic

Mobile ad spend is on the rise and according to Marketing Magazine it’s the automotive, finance and healthcare industries leading the charge. "Wh[...]