Industry News & Insights

Top 11 marketing trends to expect in 2020
Top 11 marketing trends to expect in 2020

2020 is fast approaching, and digital marketers have to stay ahead of the curve in anticipation of the start to a new decade. Stay on top of what's tr[...]

WhatsApp Business API with SMSGlobal
WhatsApp Business API with SMSGlobal

SMSGlobal's latest development is focused on providing users with greater capabilities for higher Application-To-Person message volumes. Reach billion[...]

'Tis the season: eCommerce trends these holidays
'Tis the season: eCommerce trends these holidays

Streamline communication using an SMS API or platform to reach consumers directly and set yourself apart from the crowd. Retain customers by sending t[...]

Could SMS be the answer to Australia's $45 billion credit card debt?
Could SMS be the answer to Australia's $45 billion credit card debt?

Businesses widely utilise SMS for everything from cybersecurity, 2-factor authentication, marketing, customer service, appointment scheduling, human r[...]

Don’t get spooked by cybersecurity this Halloween
Don’t get spooked by cybersecurity this Halloween

October brings with it the spooky mystique of Halloween, and also serves as the National Cybersecurity Awareness Month in the USA. This year's NCSAM t[...]

SMS reduces ‘Did Not Attend’ patients, studies show
SMS reduces ‘Did Not Attend’ patients, studies show

SMS reminders inform patients of their scheduled medical appointment and provide the opportunity to reschedule within a reasonable timeframe if necess[...]

5 common SMS marketing pitfalls
5 common SMS marketing pitfalls

Sending a relevant message to the right people at the appropriate time is crucial to deploying a successful marketing campaign. It's good to know what[...]

Online Retailer 2019
Online Retailer 2019

We're on our way! Our SMSGlobal team is flying into Sydney to participate in this year's Online Retailer Conference and Expo (OR). OR is the perfect p[...]

11 ways brands celebrate Independence Day
11 ways brands celebrate Independence Day

Independence Day is an exciting time of year and each year American consumers spend billions of dollars on celebrating this momentous holiday. Do you [...]

Preparing your clients for EOFY
Preparing your clients for EOFY

In the finance industry, bookkeepers, tax agents, accountants and financial advisers will be getting ready for the busy season now that the end of the[...]