How to send Bulk SMS via email

Convert emails into text messages quickly and easily

Since its inception in 1992, SMS has established itself as a highly effective, affordable, and easy-to-use communication channel for businesses. With an open rate of around 98%, most SMS are opened within 3 minutes of being received. This makes bulk SMS a particularly attractive option for communications with businesses.

Bulk text messages can be quickly sent through a reliable SMS gateway provider, using an SMS API, text message web portals or by email to SMS. In this article, we'll look closely at email to SMS.

Email to SMS is a simple technology that converts everyday emails into text messages. While it may sound complex, it’s a surprisingly easy, single-step process.

Email to text messages can be conducted with any email account- from Gmail and Microsoft Outlook to Hotmail.

Businesses have found several valuable uses for Email to SMS in recent years. Some of the most popular include:

SMS Appointment Reminders:

Missed appointments can be extremely costly for businesses. In the United States, it is believed that over $150billion worth of healthcare appointments are missed each year. (https:///clinical-it/article/13008175/missed-appointments-cost-the-us-healthcare-system-150b-each-year

SMS Appointment Reminders are one of the easiest and most effective ways to reduce the occurrence of missed appointments.

This 6-month study by BMC Ophthalmology showed that patients who received a text message reminder before an appointment were 38% less likely to miss it.

SMS Two-factor authentication and One-Time-Passwords (OTPs)

SMS 2fa offers a secure authorisation method, providing an additional layer of security for both businesses and customers. It involves sending a series of characters or numbers to a phone via SMS message.

SMS Emergency alerts:

Mass text messaging is not wi-fi dependent. According to Morgan Stanely over 90% of people keep their mobile phones within arm's reach. As a result, 95% of text messages are read within 3 minutes.

This makes SMS an ideal avenue for emergency and time-sensitive communications. For example, since the 2020 global pandemic, SMS has provided a perfect channel for businesses to communicate Coronavirus updates. This may include changes to work restrictions or to alert staff of covid positive cases in the workplace.

Order and delivery confirmations:

SMS alerts to confirm orders and provide delivery updates have become increasingly popular with the rise of online sales. One of the main benefits is that they offer reassurance and improve the customer experience. This, in turn, can help reduce unnecessary follow-up enquiries.

Text Message Debt collection:

Debt collection and payment reminders are often considered top of the list regarding undesirable business tasks. However, payment follow-up and collection are critical to ensure healthy business cash flow.

Rather than attempting to contact customers individually by phone, a simple text message provides a non-invasive reminder for customers to settle their accounts.

Online SMS Marketing

There are several advantages of sending a text message for marketing.

Sending bulk SMS messages is quick and easy to compose. Almost instantly, customers receive notification of your marketing campaign, and open rates are near perfect. Furthermore, SMS generates far stronger response rates compared to other digital marketing platforms such as email marketing.

Some great examples of SMS campaigns include SMS product launches, promotional campaigns, flash sales and special offerings, and opt-in and welcome campaigns.

For businesses wanting to send bulk SMS via email, here are some simple steps:

Before getting started, ensure that you have access to an email address that has been approved to send mass text messages.

To begin, log in to your SMS-approved email address.

Compose the message you wish to send your audience and enter this into the body of the email. Enting text into the subject line is unnecessary unless you'd like to send an MMS.

Enter the recipient's phone number followed by into the address bar. For example

Multiple mobile numbers may be entered into the address bar, enabling you to send bulk messages via email. Email to SMS also facilitates sending to a contact list.

'Once complete, simply click 'Send', and your message will be sent as a text message.

Visit our knowledge centre for more detailed instructions on sending text messages via email and other helpful articles regarding bulk SMS messages.

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