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SMSGlobal HubSpot Integration
Take advantage of dynamic messaging functionality directly within your CRM
Enhance HubSpot workflows with SMSGlobal's powerful SMS capabilities. Streamline lead management and communication processes with SMS triggers, workflow automation, SMS notifications, and bulk texting campaigns directly within HubSpot.
Create bespoke workflows to suit your unique business requirements by setting up SMS triggers whenever an event occurs. Easily monitor all messages sent and received in Contact Activity, which are automatically logged for optimal oversight.
To allow for better tracking of incoming and outgoing messages in HubSpot, use a new MXT sub-account to connect with HubSpot. This will bypass any conflicts with pre-existing contact lists and messages synced in MXT.
Ensure all recipient numbers are formatted correctly (i.e. Country Prefix/dialling codes). This will ensure messages sent from Hubspot are delivered without interruption. To set up or edit the 'Default Country' assigned to your SMSGlobal account, log into MXT to access account settings.
Your Sender ID, the number that messages are sent from, will default to a Shared Number.
Only contact-based workflows in HubSpot will have the SMSGlobal "Send SMS" action. For more information on HubSpot's Workflows API, click here.
Once HubSpot is successfully connected, it's time to sync your contacts.
There are two default phone number fields in HubSpot: Phone Number and Mobile Phone Number. The SMSGlobal HubSpot integration only recognises a single phone number field per contact to send messages to.
1. Select from the below Mobile Phone Properties that will identify the recipient's mobile phone number:
Mobile: If you select 'Mobile', the integration will send messages to the number from the 'Mobile Phone Number' property.
Phone: If you select 'Phone', the integration will send messages to the number from the 'Phone Number' property.
Mobile→Phone (if mobile not available): By default, the message will be sent to 'Mobile Phone Number'. If 'Mobile Phone Number' is unavailable, the message will be sent to 'Phone Number'.
Phone→Mobile (if phone not available): By default, the message will be sent to 'Phone Number'. If 'Phone Number' is unavailable, the message will be sent to 'Mobile Phone Number'.
2. Select your preferred field and Sync.
a. Once you've made a selection, HubSpot will begin syncing. Synchronisation time will depend on the number of contacts in HubSpot.
3. Once the sync process is complete, a completion note will appear with the latest sync time.
The SMSGlobal HubSpot integration allows users to set up enrollment triggers and actions with SMS functionality. Adding a new Send SMS extension module to your contact-based workflows, easily configure SMS automation to send out custom messages when a trigger event occurs.
Similarly, you can set up enrollment triggers to fire off an action when specific SMS actions occur. Learn more about how to automate HubSpot workflows using enrollment triggers.
SMS enrollment triggers allow users to automate workflows by specific functions including:
Inbound and outbound SMS
Message content and keywords
Delivery time and scheduled business hours
Segmented recipient numbers
1. Click Set enrollment triggers, then select SMSGlobal: SMS Timeline.
2. Set up the trigger by selecting from the below properties:
Direction - set up a trigger for inbound or outbound SMS with "to" and "from" options
Message - set up a trigger depending on message content (e.g. specific keywords or phrases)
Mobile - set up a trigger for a specific mobile phone number
Occurred - set up a trigger depending on the date or time SMS is received or sent
Status - set up a trigger depending on the SMS delivery status with "sent" and "received" options
3. Once you have selected the properties for your enrollment trigger, click Save.
Set up Send SMS as an action for HubSpot workflows Scroll to Top ▲
Once you have selected an enrollment trigger as the first step, you must choose an action to execute in your workflow as the second step. With the “Send SMS” action, you can configure and personalise each message within a workflow by:
Using the Contact token
Selecting phone numbers for each contact owner
1. To add Send SMS as an action, click the "+" icon to open the slide-out menu.
2. Scroll down to the SMSGlobal section and select Send SMS
3. Fill out each field to configure your SMS:
a. Phone number: Select the recipient number property.
b. Message: Craft your message.
i. Include the Contact token to personalise your message.
4. Click Save.
How to uninstall the SMSGlobal HubSpot Integration Scroll to Top ▲
For uninstallation, issue a ticket with the SMSGlobal Customer Success Team. Our Tech Specialists will clear the user's database and disconnect the associated MXT account with HubSpot.