Halloween text message templates to promote your brand

Promote your brand with unique and creative SMS templates for Halloween. Throughout the spooky season, utilise an enterprise communication platform for all your SMS marketing needs.

This blog post covers the importance of Halloween for businesses, especially in the USA. As well as what to consider when building your own SMS campaign. It also includes seven playful SMS examples you can implement in your next Halloween text message campaign.

  • Is Halloween an important event for businesses?
  • Build effective Halloween SMS campaigns
  • 7 fun and creative Halloween SMS templates

Related article: 'Tis the season: eCommerce trends these holidays

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Is Halloween an important event for businesses?

Yes! Particularly in the USA, Halloween is a significant date on the calendar.

Both socially and commercially, Halloween marks the time of year in which Fall is in full swing and right before Thanksgiving. Like many American traditions, Halloween is a celebrated cultural event and also a fun retail event.

Nowadays, Halloween has become popular in many western cultures, not just the USA, and is celebrated across multiple industries, including:


Build effective Halloween SMS campaigns

Incorporate your brand voice into your marketing communications and engage with customers directly. SMS is an immediate, accessible communication channel used by many.

When building your Halloween SMS campaign, consider the following:

  • Where is the message being sent from? Set up a branded Sender ID or virtual dedicated number that is recognisable.
  • When do you plan to send your message? Time your campaigns appropriately with SMS scheduling, time limitations and text automation.
  • Who are you sending your campaign to? Segment contacts and tailor communications for relevant message content that relates directly to your audience.

Related article: The importance of personalising SMS messages


7 fun and creative Halloween SMS templates

Make it easy and use our creepy and creative Halloween SMS examples below.

"BOO! We're launching an exclusive Halloween range for Spooky Season. Get in quick, so you don't miss out - available while stocks last! Reply Stop to opt-out."

"Excited for a haunted Halloween? Us too! We're giving you 10% off throughout October. Use code SCARY10 at checkout. Get ready for Spooky Season now! TCs apply."

"Join {*Brand*} at our annual HOCUS POCUS PARTY! Don't miss out - get your ticket for Halloween now at: {*Link*}"

"How do you celebrate October 31? Complete our survey {*Link*} for the chance to win a $2000 Halloween package. TCs Apply."

"MONSTER FLASH SALE ON NOW! Get 30% off all Halloween decorations at {*Store*} for the next 24HRS. TCs apply. Reply STOP to opt-out."

"Keen for a spooktacular night out this October 31? Call {*Number*} for a wicked Halloween-themed dinner reservation at {*Location*} before we're booked out!"

"TRICK-OR-TREAT! Win a trick or a treat by spinning our Halloween wheel on our website: {*Link*} Enter your details to win. TCs apply. Reply STOP to opt-out."


Related article: 60 must-know SMS & mobile statistics in 2021